Blog

Keeping a customer coming back for more—increasing their lifetime value and even turning them into a brand advocate—requires a thoughtful, strategic retention marketing plan. Learn what retention marketing is and how to develop a retention marketing program.

Turn your ideas into real change when you use Lucidchart. We'll walk you through some key steps of scoping and planning a project and link to some helpful templates that will help you get started right away. 

Ready to hit your sales goals in 2020? From productivity hacks to communication tips and tricks, here’s a list of the top five initiatives sales leaders should think about as they put processes and practices in place to close big.

Service strategy helps organizations determine the types of services they should offer and the markets to target. Learn more about the five processes within the service strategy lifecycle stage to drive long-term growth and success. 

Securely managing thousands of accounts and associated user data is a challenge for both users and IT administrators. Single sign-on is one solution organizations use to enhance their IT security, improve user experience, and reduce costs. Learn more.

To attract and satisfy your target customers, you need to know who your customers are and what they need. Developing buyer personas is the first step to understanding your audience so you can make more sales and close more deals.

Want your company to innovate faster? We’ve mapped out how you can use Lucidchart to roll out the Agile methodology in three main categories across your organization: people, process, and systems.

Effective network security acts as a gatekeeper to your company's proprietary information, preventing unauthorized access and misuse. Learn why network security is so important and which types of network security may be applicable to your business. 

Although product and engineering share similar goals, it can be difficult to create a collaborative, respectful relationship between these two teams when they have distinct motivations and processes. See our tips on how both sides can work better together.

The N.E.A.T. sales qualification method values listening and delving into the deeper needs of a prospect over speaking. This article shows why the N.E.A.T. sales method might be ideal for your sales org.