Sales

Discover winning insights to align your team, hit your goals, and scale your success.

  • What is an executive sponsorship program?

    An executive sponsorship program is a valuable tool that can ultimately help close more sales. Learn about executive sponsors, their responsibilities, and the benefits of this type of sales program. 

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    • Sales
  • 7 tips for building a successful executive sponsorship program

    Executive leadership can play an active role in nurturing new business relationships. Learn how to build an active executive sponsorship program that helps your sales team succeed.

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  • 4 ways to improve communication between marketing and sales

    Close deals faster—together. Learn four different strategies that marketing and sales teams can use to improve workplace communications, uncover bigger opportunities, and increase overall revenue by working together.

  • Why you should use a data-driven sales strategy

    The ability to predict, observe, or influence customer behavior requires data. Learn more about the benefits of a data-driven sales approach.

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  • 5 steps to creating a data-driven sales organization

    Modern sales teams are increasingly looking to data and data analysis to inform their decision-making and improve sales performance. Take a look at how you can build your own data-driven sales organization.

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  • CustomerCentric Selling: Keeping the customer in mind

    Your customers do not care why you are selling your product. They care about whether your product can solve their problems. CustomerCentric Selling is a sales methodology that will help you focus on the customer to sell more.

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  • How to build a winning sales tech stack

    A winning sales tech stack can help you keep track of key leads, automate outreach, maximize productivity, crush your quotas, and more. But how do you select which tools are right for your sales and growth strategy? We'll give you some pointers.

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  • 17 best Salesforce apps

    Salesforce has become an essential tool in the modern sales leader’s toolbelt, especially with the wide range of apps that improve, complement, and expand its functionality. Check out the best Salesforce integrations and apps.

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  • Perfecting the art of social selling: How to transform your B2B sales pipeline in 6 steps

    Social selling is much more than a buzzword. It’s a practice that’s disrupting the way B2B sales are done. Period. Learn how social selling can impact your business and get your sales team started now with this 6-step social selling framework.

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  • 6 customer retention strategies that work

    Once a deal closes, you still have the opportunity to upsell and renew those clients when you provide them with exceptional customer experience. Check out six customer retention strategies that work and tips on how you can apply them to impact your bottom line.

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  • Top 5 sales initiatives for 2020

    Ready to hit your sales goals in 2020? From productivity hacks to communication tips and tricks, here’s a list of the top five initiatives sales leaders should think about as they put processes and practices in place to close big.

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  • How to develop buyer personas

    To attract and satisfy your target customers, you need to know who your customers are and what they need. Developing buyer personas is the first step to understanding your audience so you can make more sales and close more deals.

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