SWOT analysis generator

Lucidchart is an intelligent diagramming application that makes creating a SWOT analysis easy with drag-and-drop shapes, ready-to-use templates, and more.

Create a SWOT analysis

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See why millions of users across the globe choose Lucidchart.

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Simplify strategic planning with a SWOT analysis diagram

A SWOT analysis creator for individuals, businesses, and students

An ideal brainstorming and strategic planning tool

SWOT analysis is a simple but effective tool used to help organizations capitalize on their potential and remedy possible problems. Visualize and prioritize your strengths and opportunities and implement safeguards against possible internal and external threats.

Facilitate learning and growth in the classroom

A SWOT matrix can serve as a powerful model for self-reflection, academic improvement, and helpful feedback in the classroom. Our SWOT analysis generator lets students and teachers quickly and easily identify and understand individual strengths and weaknesses, as well as factors that might impede a learner’s progress.

Spend less time diagramming and more time analyzing

A SWOT analysis chart is meant to be simple to make and use—and Lucidchart keeps it that way. Unlike other SWOT analysis tools, Lucidchart’s intuitive canvas allows users to focus on their analysis without wasting time trying to figure out a complicated interface or clunky formatting tools.

Collaborate in real time for better results

With in-editor chat functionality, @mention comments, and simplified folder and document sharing, you and your collaborators can create thorough and effective SWOT analyses—anywhere, any time. Lucidchart’s built-in real-time collaboration lets every user share their ideas on the same SWOT analysis chart at the same time, with changes updating automatically for other users to see instantly

Customizable SWOT analysis templates

Lucidchart offers more than 1,000 custom-made diagramming templates to choose from! Get inspiration for your next SWOT analysis from our template gallery. You can start with a blank document or choose a template and start editing.

Check out our ratings and reviews

Go to third-party apps like G2, TrustRadius, and Capterra to see what other people think. You’ll find thousands of five-star ratings and glowing reviews.

Master the basics in 5 minutes

Master the basics of Lucidchart in 3 minutes

master the basics of Lucidchart in 5 minutes

  • Create a SWOT diagram from a template, blank canvas, or by importing data.
  • Customize your SWOT analysis by adding shapes, lines, images, and text.
  • Adjust the styling and formatting within your diagram.
  • Share with your team and start collaborating.
Create a SWOT diagram

Templates to create a SWOT analysis

Get started with these SWOT analysis templates from our gallery.

SWOT Analysis Example

SWOT Analysis Template

SWOT Analysis with Sticky Notes

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See why teams use Lucidchart as their family tree builder

Diagram, visualize data, and collaborate all in one platform.

Collaboration

Use our SWOT analysis maker on any device with ease. Lucidchart helps teams collaborate in real time from anywhere in the world. Enhance productivity while working with your team to achieve your goals.

Clarity

Lucidchart brings clarity to the complex. Intelligent diagramming allows you to quickly visualize projects and processes from start to finish.

Alignment

Drive alignment with your team by collaborating in the same space. Quickly map out processes and ideas together in real time so that you never miss a beat.

Better together

The Lucid Visual Collaboration Suite transforms the way you work from ideation to project completion. Brainstorm and plan in Lucidspark, then map it out in Lucidchart. Create a living blueprint of your organization.

What is a SWOT analysis?

A SWOT analysis is a visual study tool that can be used to identify specific strengths and weaknesses in work and personal life situations. It helps with decision making and planning ahead. A SWOT analysis diagram is formed by a two-by-two grid. Each quadrant has an outline of the subject's strengths, weaknesses, opportunities, and threats (SWOT).

Frequently asked questions about our SWOT analysis generator

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